Business Growth

You Turn Me Right ‘Round Baby, Right ‘Round

The biggest area of turn-key businesses is franchises. There is franchise for ever industry in the world and they are fairly easy to acquire and come with practically a pop out of the box pre-assembled system. McDonald’s is a prime example. In fact, a $40 billion, 28,707 strong example. There are a few things we […]

• April 18, 2019 |
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Are You On The Right Path?

There are a number of factors to take into consideration when prepping yourself and your company to approach the largest clients you’ll ever work with. Today we’re going to start with a brief look at the three paths every business faces and show you which one is the path to success. Then we’ll talk about […]

• April 11, 2019 |
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Deliver + 1

In the last post we talked about how to figure out what your customers want out of a positive shopping experience. Today we’ll talk about the concept of Deliver +1 and how this concept can take your customer service to the next level. I’ve decided to split up this post so the next one will […]

• April 4, 2019 |
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Shhh… I Have a Secret

Customer service is a pretty hot topic and can make or break your business. Consumers have little patience for lousy customer service and easily get tired of waiting in long lines, trying to get a live person on the line, going through an interrogation to return something or trying to communicate through a language barrier. […]

• March 7, 2019 |
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Expand the Life of Your Business

Today I’m going to talk about the life cycle of a business and how to get the most out of each cycle while also extended the lifespan of your business. The four different stages of a business life cycle are: Infancy Adolescence Growing Pains Maturity We’ll talk a little about what each of these cycle’s […]

• February 28, 2019 |
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Are You Aiding & Abetting E-Myths?

We are going to embark upon a journey through the world of e-myths and debunk them to help you avoid falling into the e-myth trap. First, let’s take a minute to talk about what an e-myth is. An entrepreneurial myth, or e-myth, is an assumption that anyone can succeed at business with: Desire Some capital […]

• February 14, 2019 |
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Do You Have A Unique Selling Proposition?

If I were your prospective customer, why should I do business with you above any and all other options? Why would I be an absolute fool to buy what you sell from anyone else but you? That answer should be clearly articulated in the form of your USP. What you need to know… A USP […]

• January 17, 2019 |
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Turn Prospects into Customers Overnight!

Today I’d like to talk about how to turn prospects into customers and retain them for future marketing to. While, your marketing is doing its job, you need to be working on turning those prospects into customers. There are a few key ways to draw them in and seal the deal. You need to be: […]

• January 10, 2019 |
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New Client Experience

After you make that first sale to a new customer or client is not the time to relax and breathe easy – it is the time to really WOW them! You want them to say “Wow”, I really made the right decision. What you do after the sale may be just as important as what […]

• December 6, 2018 |
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Calendar Marketing

Here’s where you become part of your clients life. As a marketer you must enter the conversation going on in the minds of your clients and prospects. Work to capture the birthdays of everyone on your customer list. Send not only birthday wishes but also half-birthday wishes with a birthday offer. The calendar gives you […]

• November 29, 2018 |
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